Market Domination
Welcome To The Local Internet Marketing Tactics Gold Zone.
Use Web Promotion For Better Search Engine Ranking
For those of you who want to launch your business to whole new dimensions of internet marketing success, we offer comprehensive evaluation and service packages customized to your competitive market and real business needs starting at $3000/month
Contact us for information about a customized web promotion package
Get Analyzed
"If you want top Search Engine placement, your market research should include keyword analysis, market analysis and competitive analysis…
Knowing how to approach your market will show you how to plan a niche-specific website, optimize your existing website and substantially increase your long term ROI…"
For a nominal one-time fee, we thoroughly review and report on your market, as it appears currently. Ready, Aim, Fire! Click Here To Get Analyzed!
Here’s What You Get:
Here’s what we do for our own Internet marketing campaigns. When you hire us, we’ll analyze your market as if it were our own.
Keyword Analysis:
Step 1 In Any Internet Business Marketing Strategy.
To begin the discovery process, we brainstorm and write down any phrases related to products we sell, including manufacturers and model numbers of our most popular items, as well as the products that provide us with the largest profit per sale. For example, if I were selling digital cameras, my list might include the following key phrases: digital camera, digital cameras, nikon, nikon digital cameras, Digital SLR Cameras from Nikon, and Nikon D5000 Digital SLR Camera.
Using licensed and proprietary software and online tools like the Google External Keyword Tool, we compile a huge list of search terms that are relevant and related to our specific market niche.
b) Market Analysis: What’s going on out there?
These tools will also give us an indication of the actual search traffic for each of our keyword phrases (search terms) as well as a sense of how many advertisers are paying to appear on the Search Engine Results Pages (SERPs) and what they are paying. This is a great indicator of the commercial viability of each search term. Why bother spending valuable time and money promoting pages optimized for terms that very few people are searching for?
And we don’t stop there. Our market analysis reports on each keyword phrase with data like organic search engine traffic, how many visitors we could expect each day if we were in the #1 position in Google, how many competing pages exist on the entire Internet for the phrase, and the ratio of broad match to phrase match results. This helps us determine how much and what kind of Internet promotion will have to be applied in order increase website traffic from each search term, whether PPC or in the Organic listings. Here’s where we start to see some of the "golden nuggets" in the Organic listings… with high traffic and low competition.
Note: We prefer Organic listings to PPC ads for long term sustainable traffic. We do use PPC to generate traffic, but usually only in the beginning testing phase, if at all.
We do this so that we can:
reduce our PPC spend
increase our SERP and PPC conversion rate
increase our landing page conversion rate
decreasing our cost per acquisition and cost per sale
and actually increase our long term return on investment (ROI).
c) Competitive Analysis: What are my top competitors doing right now?
Wouldn’t you like to know what your online competition is doing to promote their business? Of course you would. We all would.
When we analyze our market competition, we look at who is showing up for the terms that we’d like to show up for. We jot down notes about the Universal results that show up for our phrases and we take a look at the websites, images, videos, news items and articles that do appear on page 1.
Now that we have an idea of what kind of media is getting ranked for our keywords, we’ll drill down into any competing websites in our niche to help us decide how much effort it will take to push our competition off page 1 entirely – or at least, what it might take for us to appear on page 1, above them…
We take into account optimization tactics like domain age, number of incoming links to the page, and other factors such as if the keyword appears in the Title tag, the Header tag, or the description tag of our competitors’ web pages.
d) Strategic Analysis: Ready for Internet promotion.
Based on the above three reports, we compile a report that details suggestions on where to focus our marketing efforts for each keyword phrase. The suggested focus might be on article marketing for some phrases, while the evidence (data) might suggest press releases for others (or videos, or images, etc).
Bottom Line: We gather Competitive Intelligence before blindly spending our time and money chasing a dream niche or keyword phrase. The only reason we want to appear on Page 1 of the SERPs is to take advantage of actual traffic that may or may not have been discovered by our competition.
This package provides you with an in-depth analysis of the current organic search conditions and a consultation by our trained professional representatives, detailing your current positioning and suggested alternative keyword phrases to target, as well as effective promotional approach strategies for your primary keyword phrases (i.e., articles, videos, press releases, etc).
Want To Get Analyzed?!?
We’ll do all this for you for only $497, which will give you the market data necessary to compete in your niche market on the Internet, whether your a local business or an International corporation.
Why is this so inexpensive? Can’t I do this myself?
Our goal is to help you succeed in your business.
With over 80% of all product searches taking place on the Internet, you’ve got to have some Internet presence.
You could do this yourself and save $497 today, it’s true.
Just ask yourself how much time it would take you to compile all this data for yourself.
We can save you time because we have the software, the know-how and the experience in Internet Marketing tactics. It’s just that simple.
Get Listed
"81.4% of the people who are doing a local search for goods and services in your local area, are doing so on the Internet…
Do You Want To Be Seen On The Internet? We’ll Get You There!
We specialize in getting your business noticed by the people who are in the act of searching…"
For a nominal one-time set up fee, we tactically list your business profile for local search, in over 50 online directories. Click Here To Get Listed!
Here’s What You Get:
You want your business profile to show up at the top of the Search Engine Results Pages whenever someone is searching for the goods and services you provide, right?
When someone does a local search online for your goods and services… Be seen!
We optimize this process for you, for less than the monthly cost of a typical Yellow Page type Ad.
Local phone book ads are still running between $200 and $650 per month per ad! But who’s really searching the Yellow Pages anymore?
Not only that, but the following chart illustrates how much more effective Internet Marketing is for your bottom line.
We treat you like a Professional, and List Your Profiles In Additional "Google Feeder Sites"…
That’s the smart thing to do…
That’s right, your local competitors might be submitting their profiles to 30 or more authority business directories. Not only will they be increase website traffic, but having all these additional citations will boost their position in Local Search!
That makes good web advertising sense.
Do your competitors know which directories are in favor at the moment?
Do your competitors even try to get listed in enough of them?
No need to concern yourself with these details, as we submit to more than 50 authority directories on your behalf, and our professional relationship with these directories means that your Local Business Listing will be noticed faster. That’s part of our local internet marketing tactics.
It’s just that simple.
Here’s Why You Want To Hire Us To Do This For You Right Now…
We optimize YOUR Business Listings so that the people looking for you will not only find your listing, but take action when they see it.
We submit YOUR Business Listing to over 50 important authority directories, on your behalf, which gets your Local Listing in front of your market in more Authority Directories, faster than any other service on the planet!
We also apply our specialized local internet marketing tactics to optimize your listings for the 5 search terms you feel are most appropriate for your business. Properly categorized sites on these directories, get the lions share of targeted traffic to them and that’s a local internet marketing tactic that will bring you more customers.
We’ll do all this for you for only $497, which will keep your Business Profile up to date in over 50 important web directories for an entire year. Then the service renews automatically for you for only $197 every year after that! If you have no changes that need to be made, simply let your Local Search Package renew at the discounted rate.
3 Local Internet Marketing Strategies For Local Shop Owners
The nature of searching for stuff on the internet changed again in 2009, when Google, Yahoo! and MSN/Bing, the three major Search Engines began serving up “GEO/IP” related results on their “Search Engine Results Pages”, aka SERPs.
GEO/IP has to do with a specific geographic location, defined by the IP Address of the internet service provider and/or the device performing searches & viewing web pages. In other words, the Search Engines are now serving up information to your customers, the searchers, based on where they are when they’re doing the search.
On any given SERP, there are 3 areas of where the Search Engine will supply it’s readers with content. The areas are Local Business Listings, Sponsored Listings, and Organic Listings, and each of these can be used to get your web advertising in front of more potential customers – while they are in the act of searching – I can’t say that enough!
Local Business Listings is a free service offered by most search engines. Any business can have their business profile submitted, one at a time to multiple Search Engines and Directories, by filling in individual online forms.
After your business information has been submitted and approved by, let’s say Google “editors”, you Local Business Listing will start to appear on the results pages for the search phrases that Google feels are relevant for your business.
Local Business Listings should be at the top of the list of “Things To Do” when you have decided to apply some local internet marketing tactics. It’s just that simple.
If you are interested in taking advantage of this service, but don’t have a clue or the time to mess with it, we offer an affordable package. We optimize your business profile and submit it to over 50 Search Engines, Mobile Directories, GPS Navigation Systems and 411 Directories on your behalf. Learn about our Copper Local Business Listing Package.
Sponsored Listings show results based on how much the advertiser is willing to pay (per click) to have their ad appear on SERPs for certain search terms or keywords. Pay Per Click Advertising and it’s sister, Pay Per Impressions type advertising can be very effective when used wisely. These ads are most successful when they have a lot of sizzle and a strong “Call To Action” which when clicked, will send the customer to a specific page – relevant to the original search term itself – and that clearly directs the customer on how to achieve the result they are looking for. Many PPC advertisers offer free reports on a subject in order to build their internet prospect list. Other PPC ads drive traffic to a sales page dedicated to specific product.
As far as local internet marketing tactics go, PPC is a strong choice to drive more traffic to your website in a short period of time. It can become very expensive, especially if you aren’t sure how to analyze the data. We do like it. We do use it. We offer PPC as a local internet marketing strategy, but only after a thorough evaluation of your market and your local competition in that market. Take a look at our Silver Competitive Analysis Package to learn more, or contact us directly for more information.
Finally, Organic Listings, now often referred to as Universal Listings Results, show the most relevant web pages that exist on the entire internet for any particular search term.
A search for ‘kitchen cabinets’ will return different results than a search for ‘kitchen cabinets Sierra Vista’, or ‘custom kitchen cabinets 85635′. While this is true with Local Business Listings and PPC Ads, we have been able to dominate the Organic Listings for search terms, especially in local markets, by making sure that each and every one of our web pages is presented to the search engines in the way that is easiest for them to digest. When Google, for example, can easily determine what your web pages are about, and that you have taken the time to optimize your pages and page descriptions for the benefit of the searchers, then you will most likely be rewarded with a better position in the SERPs.
There’s more to it than that, of course. In fact, the sciences of Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are both complex and intuitive. We offer customized promotional plans based on comprehensive market research and competitive analysis. If you’d like to drive a steady stream of traffic to your business location, this package may be for you. Contact Us about customized internet promotion.
In Summary, local internet marketing can put you into a real time conversation with masses of potential customers across the globe and in your back yard. Take advantage of our extremely affordable Local Business Listings package or do it yourself, but get listed on the internet today! Your customers are looking for you right now.